Our Master’s Voice

£15.00

“I was an ad-man once,” James Rorty writes in this classic dissection of the advertising industry. A neglected masterpiece, the book is republished in this mediastudies.press edition with a new introduction by Jefferson Pooley.

SKU: 9781951399009 Categories: , ,
Binding: Perfect Bound
Pages: 318Author: James Rorty
 

Description

‘I was an ad-man once,’ James Rorty writes in this classic dissection of the advertising industry. Steeped in Rorty’s leftist politics, *Our Master’s Voice* presents advertising as the linchpin of a capitalist economy that it also helps justify. The book set off tremors when it was published in 1934, perhaps because its author so decisively repudiated his former profession. But Rorty and his spirited takedown of publicity were all but forgotten a decade later. The book is a neglected masterpiece, republished in this mediastudies.press edition with a new introduction by Jefferson Pooley.

Additional information

Weight0.475 kg
Dimensions22.9 × 17.7 × 1.8 cm

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